Which Is Best For Your Cold Outreach: Freelancers Or Agency?
When it comes to B2B cold outreach, businesses can choose to have in-house teams or outsourcing to help launch a successful campaign—a great source of...
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November 17, 2022
If a stranger asks you for a high five walking by, would you do it?
Probably not. After all, you don’t know who they are. But what if they say you’ve got a nice scarf and then raised their hand for a high five?
We’d guess you’re far more likely to go along with it in the second scenario. And when it comes to cold emails, it’s the same thing. Personalization is key if you want to create a cold outreach campaign that works.
And if you really want to boost your cold email campaigns’ performance, then you should consider using cold emailing software. It’s the perfect glove for your cold email high five as cold email software helps you automate your cold email campaigns.
With the right software, you can send mass emails to potential customers without manually adding each contact. Cold email software can also help you personalize content and track responses to follow up with interested leads.
You would want to use cold emailing software for your campaign for several reasons.
Here are 3 of the most beneficial reasons:
There are two main types of cold emailing software:
Which type of cold email software is right for you depends on your needs. If you already have a CRM or marketing automation platform, you might consider using the integrated cold email software. This will save you from learning to use two different programs. On the other hand, standalone cold emailing software might be a better option if you don’t have a CRM or marketing automation platform.
Now, that you know the benefits and types of cold emailing software let’s look at 5 of the best cold email platforms.
Mailshake is an email outreach tool that makes it easy to send cold emails at scale. It’s designed for sales and marketing teams who want to improve their customer acquisition processes.
With Mailshake, you can quickly add a large number of contacts and start sending personalized emails. The built-in scheduler ensures you don’t send too many emails per day, and you can also track responses so you can follow up with interested leads.
QuickMail is a powerful and reliable cold email tool, best for agencies and sales teams that prioritize deliverability and efficiency.
With QuickMail, you can easily upload prospects, create cold outreach campaigns, and use personalization attributes. Plus, you can automate the entire process, giving you access to reaching out to hundreds of potential customers. However, no matter how good your email is, if it’s not being delivered, then it’s useless, and this is where QuickMail comes in.
Saleshandy is a sales enablement tool that helps improve your sales productivity by allowing you to send bulk emails to your inbox lists. Plus, it improves your brand as they send the emails one by one, making them appear like you’re manually sending them.
SmartReach is for advanced users looking for a feature-rich solution for cold emailing. It is a cold emailing software best for B2B companies.
SmartReach gives your emails a better chance of getting a reply because of its advanced hyper-personalization and scheduling features. Plus, they support email clients like GSuite, Office365, Outlook, and SendGrid.
Woodpecker is one of the best cold emailing software tools because of its powerful features like reply detection and teamwork security. The software is a great tool for B2B companies that engage and communicate with prospects through automated personalized emails. Plus, it’s an excellent choice for teams that need to collaborate, share contact lists, and blacklist domains.
With Woodpecker, you can send your cold emails directly from Gmail, Office 365, or Exchange accounts. It also integrates with business tools like Zapier and Salesforce.
There is plenty of cold emailing software available in the market today, and if you pick the right one—you’ll be high-fiving prospects in no time.
The ones we listed here are just a few of the best tools to help you with your cold emailing needs. Each cold email platform offers various features at different prices, so you can choose the one that fits your budget and requirement.
More than cold emailing software, the best way to ensure that you get warm responses is to have high-quality content relevant to your target audience. Only then can you generate more sales and leads.
But don’t worry. ScaleUpSales is here to help.
From creating persuasive email nurturing campaigns to engaging lead magnets for your website, our team of experts can scale your business beyond your imagination. Contact us today!